The Question
This client is an industry forerunner in sous vide cooking equipment. With such a large range of products available (all which with a complex set of features), Sous Vide Tools required a dynamic Magento solution.
A variety of payment options was essential, as was a secure basket system and checkout process.
As the products are targeted at professionals as well as for home use, prices needed to be displayed both inclusive and exclusive of VAT.
All of these points are useless if you aren’t engaging with customers! The client also wanted to include useful advice and tools to help customers with their cooking aspirations.
The Answer
Piranha’s talented development team created a powerful build capable of handling many different kinds of products across both two subdomains; one targeted at home users and the other at professionals.
To assist users, our developers even integrated a fully-functional chef’s calculator to find the correct sous vide cooking times for various foods. The client’s keen product knowledge and attention to customer needs helped us to create the perfect Magento build for them.
Making transactions straightforward is always key to a successful eCommerce site. To encourage higher conversion rates, our developers facilitated both SagePay and PayPal payment gateways on-site. We even integrated Powerful V12 Finance software to allow customers more flexibility when making payments.
Customer engagement was very important to this client. To address this, we also integrated WordPress to control the content on the website’s top-level pages. This allowed for a handy recipe section and much more to pique customers’ interest!